A new report has warned meat and dairy consumption is destroying vulnerable habitats through the extreme land and water use demanded by the industry.
According to the WWF, if meat consumption reduced to daily recommended guidelines, we would save an area 1.5 times the size of the European Union.
The new report titled ‘Appetite for Destruction’ says the consumption of animal products is leading to a vast and increasing amount of land being used for crops.
This has meant animal consumption has lead to a 60 percent loss in biodiversity.
“The world is consuming more animal protein than it needs and this is having a devastating effect on wildlife,” Duncan Williamson, WWF food policy manager said in a statement.
“A staggering 60 percent of global biodiversity loss is down to the food we eat. We know a lot of people are aware that a meat-based diet has an impact on water and land, as well as causing greenhouse gas emissions, but few know the biggest issue of all comes from the crop-based feed the animals eat.”
Mr Williamson added: “For people and nature to thrive we need to consume and produce food differently. Eating less animal protein would allow us to farm in a more sustainable way, with less impact on the environment and healthier and more nutritious food.”