A new study shows that over 3 million Canadians classify themselves as either vegan or vegetarian, which amounts to almost 10% of the entire population.
Researchers from Dalhousie University found that 2.3 million Canadians call themselves vegetarian, which is up from 900,000 people 15 years ago.
They also found that 850,000 people consider themselves vegan.
Sylvain Charlebois is a professor of food distribution at Dalhousie University, and considers the age of these vegans and vegetarians to be the most important aspect of the results.
The majority of those eating a plant-based diet in Canada are under the age of 35, which means “Likely they’ll be raising children the way that they’re eating themselves”.
Charlebois also cited the health implications of meat as a major aspect for the rise in plant-based consumers: “I can’t remember the last time I read a study suggesting that we should eat more meat,” he said.
“The scientific evidence seems to be pretty strong encouraging people to eat more vegetable proteins.”
Charlebois also talked to many farmers about the results from the study, and concluded that many think veganism is nothing more than a ‘fad’.
Canada’s poultry, egg and red meat industries produced $23.4 billion worth of goods in 2017, and those in the animal agriculture sector still seem reluctant to change.